Animate your way to success

Animations have been around for more than a century now.

Animation is important because it makes us; be able to tell stories and communicate emotions and ideas in a unique, easy-to-perceive way that both small children and adults can understand. 

Animations is attractive in itself and in terms of the volume of revenue it can earn you. Book authors have used this medium to up-step their profits many-fold.

Let’s take a look at the reasons why animation continues to be an enduring presence in the world of online marketing.

• Ideas can be brought to life

-without the need of elaborate sets & special effects.

• An universal appeal

Everyone irrespective of age, colour, etc. loves animations. So your explainer videos or video sales letter will be loved & remembered more by your viewers. Make use of children’s illustrators, UK to appeal to the kids.

• Complex ideas explainer

When it comes to easily conveying the abstract or complex ideas in your book; illustrations done by book illustration companies come in handy. But animations is the king in this arena.

• Instilling emotions through storytelling

Animations transports audience to a different world through the potent mix of sounds, visuals & stories.

• Animated videos boost conversions

Statistics reveal that if the landing page on your website has a video, then you’re likely to enjoy 80% conversion rate boost.

• Animation is cost-effective.

• Animated videos will increase your site’s SEO.

Google is 53 times more likely to discover your website if your front page contains a content related video. Book designers, UK can help you here.

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• Animated videos will help your business stand out.

• Animations will build rapport.

• Animated trailers will expand your reach.

Needless to say, animated videos trailers/teasers attract viewers to go through your book to find out what happens next. It is the innovation and fascinating visuals that make an animation unique. Hence opt for book formatting services, from publishers such as White Magic Studios.

Source: https://bookcoverartists.blogspot.com/2022/07/animate-your-way-to-success.html

Book Typesetting/Layout Design: Does It Make Reading Books More Interesting?

Book layout design, or “typesetting,” is the art of creating a book's interior. It involves all of the decisions that influences the way readers experience the content of your printed book: fonts, spacing, the styling of chapter headings, margins, etc.

There are certain confusions regarding layouts, typesetting and formatting a book. Formatting can be termed as a part of layout.

Formatting is generally just adjusting text fonts, margins, etc. to meet specifications; needs little skill and simple software.

Layout is generally a more extensive service that often involves graphic design, image placement and resizing text wrapping around images, and a whole lot more. As you might expect, layout is usually more expensive, too.

Layout is a complicated process which requires graphic design software like Adobe in Design, wherein page styling, image and text options are limitless; to place images and texts on each page.

It requires skilled professionals like White Magic Studios to use these software. So it not suitable for authors who want a DIY solution. Since it is expensive and tiresome, the manuscript has to be properly edited and proofread before it is laid out and produced in PDF form for printing.

Hence, yes you! My dear author!

Before you send your book to book designers, UK for designing; be sure whether it is layout or just formatting they’re doing on your book. So if you want to save money yet create a professional book, opt for both formatting and layout of your book.

If the inner pages are just text, get it formatted while opting for layout of the book cover.

Whatever it is, make an informed choice. Layout is suitable for

• Texts with numerous pictures.
• Books with coloured interior pages.
• Book cover designs.
• Authors who have an exact idea of how his book should look like.

But most important of all, recognise a publisher who will help and self-publishers create a professional book with their expertise.

• Expertize: Some publishers may be confused between formatting and layout. Please ask.

• Programs used: Ask which software the service provider uses to have an idea of how they are about to treat your precious work.

• Fonts and images: You should have complete rights over how the fonts and images should look like, provided by publishing houses who help self-publishers as White Magic Studios. Traditional publishing houses do not agree to this.

• Agreements: Make sure you sign a contract for all the rights and terms of services.

• Get your files: If you have to make some changes or for a revised edition.

The key elements of a layout are-

1. Alignments: Professional alignment means spacing and grids must be flawlessly adjusted to the needs of the book.

For alignment to be done well, your lines need to have consistent vertical spacing, as well as be spaced.

You’ll also need a consistent grid, which means making sure the text lines up horizontally from page to page. 

2. Margins: Margins are spaces on either side of your text as well as spaces on top and bottom. The inner margin or “gutter” of your book should be wider so that the text isn’t swallowed up. E-books have all margins equal.

3. Trim size: This will apply to only those; publishing books for print. Those who are going for digital may skip reading this. Also for hardcover, the larger trim will be better.

Authors, if you’re looking for self-publishing a book, go for professional self-publishing, UK; who will create your content into a book readable enough to make great sales. Do not overlook the aspects of book-making. Make use of book cover designers, e-book convertors, illustration studios for an overall great book.

A few points to consider before you start writing books

“Once upon a time there lived a queen and a king……                  ”

Is this the first book you are set out to write, and you’re in a total mess?  Confused and can’t figure out what to write about?

Wondering which type of writings will put you in top gear and zoom ahead in your sales growth, with a dashboard full of opportunities in your career?

Clueless as to what to write and how to start

There are broadly two types of books-fiction and non-fiction; which has furthermore sub-divisions. A search on the internet will pop out so much advice, that you may stop, before you even venture out on your writing project. You may have great writing skills but you need to do some basic research, before you publish a book.

Several basic factors to ponder before you start to make wonders with your writing skills.

• What kind of audience are you targeting? Which age group will you write for?
• What kind of books does this bracket of bookworms prefer to read? What genre of book interests them?
• Most importantly, which books do you yourself enjoy? Is it fictional or non-fictional? If you do not enjoy a certain kind of writing, but set out to write that kind; then it’s definitely going to trash.
• You have an idea of writing something which has never been in print before (slim chances, though) and impatiently waiting to tell the world about that; go ahead. A big “Thumbs up”.
• Last, but not the least; employ professionals for the aspects of making your book a hit. Keep aside a small budget for book covers illustrations, book illustrations, laying a book, formatting a book, conversion to e-book, publishing of the book, book trailers …

After you have considered the above mentioned elements which will give you a direction; relax and enthusiastically kick off your project. Let your creative juices flow and culminate in the creation of a successful book. 

Limit yourself to only writing the book because you excel at writing. Leave the other aspects such as for book cover illustrations, formatting a book, laying a book, conversion to e-book, publishing of the book and many more details to the experts such as White Magic Studios for a successful launch and growth of your product.

 ALL THE BEST!